Eat With
Intention.
We believe baking is more than a recipe — it's a way to create abundance, spark connection, and honor life's everyday moments.
Loved by 12,000+ bakers











Our Mission
To transform everyday baking into intentional moments of joy, connection, and abundance — crafting premium mixes that honor tradition while celebrating the modern baker's desire for quality, convenience, and purpose.


Try our flagship product
Pecan Dust Cake Mix
Our signature mix combines Texas pecans, Madagascar vanilla, and a secret blend of spices passed down through generations — crafted with intention for bakery-quality results that bring families together.
Bake with Intention. Live with Purpose.
Our philosophy goes beyond the perfect recipe — it's about creating meaningful moments in everyday life.

Intention in the Kitchen
Transform routine into ritual with mindful baking practices
Celebrate Abundance
Create more than dessert — create memories worth savoring
Connection Through Food
Build community one shared slice at a time
Joy in the Everyday
Find magic in the simple act of creating something sweet
The Power of the Peach
The intention you put into your food becomes part of who you are.

Meet the Founder
Tenay Terrell
After years of sharing her grandmother's legendary pecan cake at gatherings, Tenay realized that baking wasn't just about the perfect dessert — it was about the moments of connection created in the process. Purple Peaches was born from a desire to help others experience that same intentional joy in their kitchens.
Baking is my meditation, my creative outlet, and my love language all rolled into one.
- Tenay
Latest from Tenay
From the Journal
Intentional recipes and stories to inspire your kitchen journey
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Bake with intention, every week
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Loved by Thousands of Home Bakers
Join our community of intentional bakers creating moments that matter.
This mix transformed my weekend baking. My kids now beg for 'Purple Peaches Sunday' every week!
Sarah M.
Verified Buyer
The quality is unmatched. You can taste the love and intention in every bite. My go-to gift for everyone.
Marcus T.
Verified Buyer
Finally, a cake mix that doesn't taste like a cake mix. It reminds me of my grandmother's baking.
Elena R.
Verified Buyer
Let's Create Something
Meaningful Together
We'd love to partner, collaborate, or hear from you. Reach out and let's bring more joy to the table.
Contact Us